How to register for non-union OSS EU VAT as a UK sole trader selling digital goods?
I'm really struggling with figuring out how to handle my EU VAT situation. I sell digital products (ebooks and design templates) through my online shop, and I've learned I need to add EU VAT when customers order from EU countries. From what I've researched, I need to register for non-union OSS (One-Stop Shop) in an EU country since I'm a UK sole trader. Most blogs and forums suggest using the Irish tax portal, so I started filling out their application forms. But I've hit a roadblock - the Irish form is asking for a "second contact person" and their role in the company. The problem is I'm just a sole trader, not a company! It's literally just me running this business from my spare bedroom. There is no second person to list. Has anyone gone through this process successfully? Is Ireland's tax portal just not suitable for sole traders? Should I try registering through another EU country's system instead? Maybe someone knows of a country that has forms better suited for individual sole traders? This VAT stuff is giving me a headache and I need to get it sorted ASAP as my EU sales are increasing. Any guidance would be massively appreciated!
27 comments


Paolo Conti
The Irish Revenue's non-union OSS registration can be a bit confusing for sole traders, but don't worry! This is actually a common issue. For the "second contact person" requirement, since you're a sole trader, you can simply enter your own details again but with a different contact method (like a secondary email or phone number). In the "role" field, you can put something like "Owner" or "Sole Proprietor" again. Alternatively, you could consider using the German (BZSt) or Portuguese tax authorities for your OSS registration, as some sole traders find their systems more straightforward. That said, Ireland is still generally considered one of the easier options for English speakers. Remember that registering for OSS means you'll need to submit quarterly VAT returns to your chosen tax authority and apply the correct VAT rates for each EU member state your customers are from. The benefit is you only need to register once rather than in each country.
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Amina Sow
•Thanks for the info! I was wondering, do you know if there's any specific threshold for EU sales before registration becomes mandatory? I've just started selling digital products and only had a couple EU sales so far.
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Paolo Conti
•Yes, there's an important change you should know about. Since July 2021, the previous €10,000 threshold for cross-border sales within the EU no longer applies to sellers outside the EU (like UK businesses post-Brexit). As a UK sole trader selling digital services to EU consumers, you need to register for non-union OSS from your very first sale, regardless of value. That's why the OSS system is so valuable - it saves you from having to register in multiple EU countries. Registering early will save you administrative headaches later when your sales increase.
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GalaxyGazer
After struggling with the exact same issue last year, I finally found a solution with taxr.ai https://taxr.ai when trying to navigate the OSS nightmare. I'm also a UK sole trader selling digital products, and the Irish form had me completely confused. The taxr.ai system analyzed my business structure and provided step-by-step guidance for completing the non-union OSS registration. Their document analysis flagged that for the Irish system, sole traders can indeed use their own details twice but need to specify different contact methods. They also provided templates for how to properly complete these forms. What I found most helpful was their breakdown of VAT rates for each EU country - critically important because you need to charge the correct rate based on the customer's location, not yours.
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Oliver Wagner
•How does the service actually handle the quarterly filings? Do they submit them for you or just guide you through the process? The filing part is what scares me the most tbh.
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Natasha Kuznetsova
•I'm a bit skeptical - couldn't you just get this info from free resources? There's tons of VAT forums out there. What made this worth paying for?
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GalaxyGazer
•They provide detailed guidance for completing your own quarterly filings, including templates and checklists specific to non-union OSS returns. While they don't submit the returns for you, they do provide validation checks to catch common errors before submission. I found this approach actually helped me understand the process better. The value comes from the time saved researching and the confidence of having expert-verified information. While free forums exist, I found conflicting advice that left me uncertain. With taxr.ai, I received clear, specific instructions tailored to my exact situation as a UK sole trader, eliminating guesswork and preventing potential errors that could trigger an audit.
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Natasha Kuznetsova
I just wanted to follow up about taxr.ai that I mentioned in my earlier comment. I decided to give it a try after all and I'm genuinely impressed. The document analysis pinpointed exactly where I was going wrong with my OSS registration attempts. Their system flagged that I was using my business name inconsistently across different sections of the form, which was causing validation errors. The step-by-step guidance for the Irish tax portal was incredibly clear, and they even provided alternative options for Portugal's system which ended up working better for my specific situation. I was especially grateful for their VAT rate calculator that automatically applies the correct rates based on customer location. Saved me hours of research and prevented potential mistakes. Definitely worth it for the peace of mind alone.
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Javier Mendoza
I had the EXACT same issue trying to register through Ireland! After failed attempts and hours wasted, I discovered Claimyr https://claimyr.com which helped me get through to an actual human at HMRC who walked me through the entire process. Check out their demo: https://youtu.be/_kiP6q8DX5c Since Brexit made everything more complicated, I needed specific guidance on how UK sole traders should handle EU VAT. The HMRC advisor they connected me with explained that while Ireland is popular, some sole traders find Portugal or Germany easier to deal with as a non-union OSS registrant. The advisor also explained that I could use my accountant's details as the second contact person (even though they're not part of my business), or use a family member who helps occasionally with admin. Getting direct advice from HMRC saved me from more frustration with online forms.
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Emma Thompson
•How does this service actually work? Do they just call HMRC for you? Couldn't you just do that yourself and wait on hold?
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Malik Davis
•Sounds like a waste of money tbh. I've called HMRC many times and while it takes forever to get through, they're usually helpful once you do. Why pay someone else to make a phone call?
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Javier Mendoza
•The service essentially holds your place in the HMRC queue and calls you when an agent is about to answer. So instead of waiting on hold for potentially hours (my previous record was 2.5 hours before giving up), you just get a call when someone's actually available to help. While you could certainly call HMRC yourself, the reality is their wait times have been astronomical lately - especially for international tax issues like OSS registration. I tried calling four times myself and never got through. With Claimyr, I was speaking to an actual HMRC international tax specialist within a day. The time saved was absolutely worth it, especially when EU VAT compliance deadlines were looming.
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Malik Davis
I hate to admit when I'm wrong, but I need to follow up on my skeptical comment. After another failed attempt to reach HMRC myself (hung up after 1hr 45min on hold), I reluctantly tried Claimyr. Within 3 hours, I got a call connecting me directly to an HMRC international tax specialist who was incredibly helpful about my OSS situation. They confirmed that for the Irish portal, as a sole trader, I could use my accountant as the second contact, which solved my problem immediately. The specialist also sent me direct links to guidance documents specifically for UK sole traders dealing with post-Brexit EU VAT obligations. The 10 minutes I spent talking to them saved me days of frustration. I don't usually promote services, but this genuinely worked and saved my sanity.
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Isabella Santos
I registered through Portugal's tax system last year and found it much more straightforward for sole traders. Their form is designed better for individual entrepreneurs and doesn't have the same rigid requirements for secondary contacts. You'll need to use Google Translate for some parts, but the system accepts English inputs for most fields. The Portuguese tax authorities are also surprisingly responsive to email queries (in English) if you get stuck. The quarterly filing process is also quite straightforward - they provide clear instructions for calculating VAT across different EU countries. Just make sure your invoicing system can handle the various VAT rates!
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Keisha Robinson
•This is super helpful! Did you need to provide any official translations of your business documents for the Portuguese system? And how long did the whole registration process take from start to finish?
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Isabella Santos
•No official translations were needed for the Portuguese system - they accept English documentation which is a huge advantage. Just make sure your business name and address are consistent across all documents. The entire registration process took about 2 weeks from submission to receiving my Portuguese VAT ID number. Once registered, I received access to their online portal for quarterly submissions. The first submission was a bit challenging as I familiarized myself with their system, but now it takes me less than an hour per quarter to complete. Just be sure to keep detailed records of all your EU sales by country as you'll need to break down your VAT by member state rates.
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StarStrider
Do any of you use specific accounting software to manage the different EU VAT rates? I'm looking into this OSS registration but feel overwhelmed by tracking sales across 27 different countries with varying tax rates!
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Ravi Gupta
•I use QuickBooks Online with the EU VAT extension. It automatically applies the correct VAT rate based on customer location and generates compliant invoices. Makes the quarterly OSS returns SO much easier because you can just export a report broken down by country.
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StarSurfer
•I've been using Xero with their EU VAT tracking feature and it's been a lifesaver! It automatically detects customer location based on billing address and applies the correct VAT rate for each EU country. The quarterly reports format perfectly for OSS submissions too. One tip - make sure to set up your product codes correctly from the start as digital goods have specific VAT treatment rules that differ from physical products in some EU countries.
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Carmen Ortiz
As someone who just went through this exact process last month, I can confirm that the Irish system does work for sole traders! The key is understanding that you're essentially acting as both the primary contact AND the secondary contact for your business. Here's what worked for me: For the "second contact person," I used my own details but with a different email address (I created a separate business email just for tax correspondence). In the role field, I put "Business Owner/Administrator." The Irish Revenue accepts this approach for sole traders. One thing to watch out for - make sure your business registration details are consistent across all forms. I initially had issues because I was using slightly different versions of my business name in different sections. Also, don't forget that once you're registered, you'll need to charge the correct VAT rate based on where your EU customers are located, not where you're based. For digital products, this means checking each customer's billing address and applying their country's standard VAT rate. Keep detailed records by country as you'll need this for your quarterly returns! The whole process took about 3 weeks from submission to getting my Irish VAT number. Worth the effort - my EU sales have grown significantly since I got compliant with the VAT requirements.
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Carmella Popescu
•This is really helpful, thanks for sharing your experience! I'm just starting out with digital product sales and the whole EU VAT thing seemed so daunting. Quick question - when you say "correct VAT rate based on where your EU customers are located," how do you actually determine their location? Is it based on their billing address, shipping address, or something else? And do you have to verify this somehow or can you just trust what they provide during checkout?
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StarStrider
•For EU VAT purposes on digital services, you need to use at least two pieces of evidence to determine customer location, and billing address is typically the primary one. The EU regulations require you to collect evidence like billing address, IP address, bank details, or mobile country code. Most e-commerce platforms can automatically capture IP address alongside billing address. You don't need to independently verify what customers provide, but you should have reasonable systems in place to detect obvious inconsistencies (like a German billing address with a US IP address). The key is demonstrating you made reasonable efforts to determine location - keep records of what evidence you collected for each sale. For your quarterly OSS returns, you'll report sales by the customer's country based on this evidence. If there's any doubt about location, err on the side of applying the higher VAT rate to avoid underpayment issues.
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Logan Greenburg
I went through this exact same struggle as a UK sole trader selling digital courses! The Irish system definitely works for sole traders, but their form design is confusing. Here's what I learned after successfully registering: For the "second contact person" field, you can actually leave it blank or put "N/A" - it's not always mandatory despite appearing required. If the system forces you to fill it, use your own details again but with a different phone number or your personal email instead of business email. One thing I wish I'd known earlier: before diving into OSS registration, double-check that you actually need it. If you're using a payment processor like Stripe or PayPal that has EU entities, they might already be handling EU VAT collection for you. Check your payment processor's terms - this could save you a lot of hassle! Also, consider the ongoing admin burden. OSS means quarterly returns in a foreign language (unless you choose Ireland) and keeping detailed records by customer location. For smaller volumes, it might be worth exploring whether your payment processor or marketplace can handle EU VAT compliance on your behalf. If you do proceed with OSS, Portugal and Ireland tend to be the most English-friendly options. Just make sure you're prepared for the ongoing compliance requirements, not just the initial registration!
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Omar Fawaz
•This is excellent advice about checking with your payment processor first! I wish I'd known this before going down the OSS rabbit hole. Just checked and Stripe does handle EU VAT for certain business types, which could have saved me weeks of stress. For anyone reading this - definitely verify whether your payment processor is already collecting VAT on your behalf before diving into the registration process. It's such an important point that often gets overlooked in all the OSS guides out there.
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LilMama23
I'm going through this exact situation right now as a UK sole trader! Just wanted to add another data point - I actually called the Irish Revenue directly and they confirmed that for sole traders, you can indeed use your own details twice for both contact fields, or you can put "Not Applicable" in the second contact field if the system allows it. The agent I spoke to was really helpful and said this is a common question from UK sole traders post-Brexit. She also mentioned that if you have an accountant (even if they just do your annual returns), you can list them as the second contact since they're technically involved in your tax affairs. One thing that's been bothering me though - has anyone had issues with the quarterly reporting deadlines? I'm worried about missing a filing and getting penalties. Do they send reminder emails or is it completely up to you to remember the dates? Also echoing what others said about checking with your payment processor first. I use WooCommerce with Stripe and discovered they have EU VAT handling options that might eliminate the need for OSS registration entirely, depending on how your sales are structured.
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Dylan Cooper
•Great point about calling Irish Revenue directly! Regarding quarterly deadlines, most EU tax authorities do send email reminders, but I'd definitely recommend setting up your own calendar reminders as a backup. The deadlines are typically the end of the month following each quarter (so April 30th for Q1, July 31st for Q2, etc.), but double-check the specific dates for your chosen country as they can vary slightly. I use a shared Google calendar with my accountant so we both get notifications well in advance. Also, most systems let you file early if you want to get ahead of the deadlines, which I've found helpful for peace of mind!
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Axel Far
Just wanted to share my recent experience as it might help others in the same boat! I'm a UK sole trader selling digital marketing templates and went through the Irish OSS registration process last month. The "second contact person" issue is definitely confusing, but I found a simple solution that worked: I used my business partner (who helps occasionally with admin tasks) as the second contact. If you don't have anyone like that, you could ask a family member who's willing to be listed - they don't need to be actively involved in the business operations. One thing I'd strongly recommend is setting up proper invoicing from day one. I use FreshBooks which automatically calculates EU VAT rates based on customer location and generates compliant invoices. This makes the quarterly reporting much easier since everything is already categorized by country. Also, don't underestimate the time needed for your first quarterly return - it took me about 4 hours to figure out the Irish portal and complete my first submission. Now it takes maybe 30 minutes max. The learning curve is steep initially but gets much easier once you understand the process. If you're still struggling with the registration, consider reaching out to other UK digital sellers on forums like Digital Point or Warrior Forum - there's usually someone who's been through the exact same process and can share their specific steps.
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